LOOP + Madame Tussauds Blackpool

Madame Tussauds Blackpool is a much-loved waxwork attraction in the heart of Blackpool resort, bringing visitors face to face with their favourite celebrities.

Background

As part of the Blackpool Tourism multi-brand LOOP deployment, Madame Tussauds Blackpool needed a site that captured the glamour and fun of the experience while sitting comfortably alongside the other Blackpool Tourism brand.

The brief was to setup a website with distinct brand identity that would be at home within the wider Madame Tussauds websites, without the overhead of a standalone build.

How We Helped

  • Mobile-first design built around the visitor experience
  • Consistent CMS implementation so it's easy for Blackpool Tourism to manage multiple attraction websites.
  • Distinct brand identity delivered within a centralised Blackpool Tourism platform
  • Modern, mobile-first page structure and layouts
  • Accesso booking call-to-actions surfaced clearly throughout the visitor journey

What's Next

We are looking forward to seeing Madame Tussauds Blackpool grow as part of the wider Blackpool Tourism portfolio.